Our friends over at ManvsMachine have just seen a slew of idents they created for ITV2 go live. Aside from the fact that ManvsMachine create some of the best video branding around, there is something extra special about these particular idents. They are randomly generated, meaning you will never see the exact same ident.
Check out the video below showcasing some of the randomly generated idents:
Check out this article on ManvsMachine’s site which goes into more depth about the project.